Rajamannar is in a unique position to know what's on the horizon - along . Previously, she led the iShares U.S. retail ETF business at BlackRock and was the global chief marketing officer for iShares. He also serves on profit and non-profit boards, including PPL Corp, Bon Secours Mercy Health, New York City Ballet, Cintrifuse, and the Association of National Advertisers. Verdone oversees all marketing efforts for the bank's 47 million client relationships, 20 thousand retail financial center and ATM locations and 14 thousand client advisors. Ari holds a number of Board positions, including Independent Board Director with Airtel Payments Bank Limited in India, Advisory Board Member of the Singapore Management University Lee Kong Chian School of Business (SMU-LKCSB), and Board Member of the US-ASEAN Business Council (USABC). This world class work has been developed into case studies at Harvard Business School and Yale School of Management and being taught in top academic institutions around the world. Throughout her 20+ year career, Jennifer has demonstrated a proven track record in developing and executing large-scale, business-buildingpublic relations strategies and critical, crisis management programs. Ken Moore is Chief Innovation Officer at Mastercard and a member of the company's Management Committee. He has held executive leadership roles in Product Management, Technology Delivery, Business Development, Strategy and Innovation. The team will innovate and scale the products and services that solve real-world problems and help shape the fabric of the modern global economy. Jorn has a degree in Roman Philology at the University of Ghent and La Sapienza in Rome, Italy, and a post-graduate degree in business economics from the University of Leuven in Leuven, Belgium.. Jess Turner is executive vice president, Global Open Banking and API at Mastercard. Michael joined Mastercard in 2010 to lead its Middle East and Africa operations, where he helped shape and advance the companys financial inclusion efforts - first in Africa and subsequently around the world - with targeted solutions for governments and their citizens that deliver a commercially sustainable social impact. Prior to joining Mastercard, Ken held roles of increasing seniority at Citi, Accenture and Misys. Raja is the president of the World Federation of Advertisers. He successfully established a Global Marketing Technology organization at KC with responsibility for building a global, connected, digital ecosystem across Media, Content, Data and Commerce organizations. Over the past decade, Sachin has been instrumental in shaping the companys growth and transformation efforts. His team defines,explores, anddevelopsnew global flows by building partnerships to extend Mastercards technology and data insights with a range of retail, business and government customers; manages selected partners such as HSBC and Standard Chartered Bank; and advances priority business processes and enablers. Prior to joining Goldman, Chad was the Head of Digital Experiences for the Commercial Bank at Capital One. Raja Rajamannar is a globally recognized marketer, an innovative thinker, a transformational business leader, and a highly successful brand builder. Malhotra is a member of the U.S. Presidents Advisory Council on Doing Business in Africa and the Dubai Chamber of Commerce & Industry International Advisory Council. He was also the winner of the 2018 WFA Global Marketer of the Year award. The second is the fragmenting and outsourcing of the traditional responsibilities of the marketing function to other departments and roles like Chief Product Officer or the Sales team tackling most of the promotional work. Rich Verma is the Chief Legal Officer and Head of Global Public Policy for Mastercard. She also serves as executive vice president of Sustainability and is a member of the companys Management Committee. She also held leadership roles at U.S. Trust, McKinsey & Company and AT&T Bell Laboratories. Ajay sits on the board of directors of PVH Corp. Imprint HARPERCOLLINS LEADERSHIP. Ann has been named one of the worlds most influential CMOs by Forbes and one of the most innovative CMOs by Business Insider. Prior to his current role, he helmed Mastercards business for South Asia, including India. Ling Hai is co-president of International Markets for Mastercard and sits on the companys global management committee. Other than a companys CEO, chief marketing officers are often the C-suite member thats most in the spotlight when it comes to a brands voice and how to reach consumers. Jennifer joined Mastercard in 2019 from General Electric, where she served as chief communications officer, playing a pivotal role in leading the communications function while also protecting and enhancing the company's reputation through a period of significant transformation. Stephanie McMahon, Chief Brand Officer, WWE, Marisa Thalberg, EVP & Chief Brand & Marketing Officer, Lowes, Moderator: Marty Swant, CMO Network Editor, Forbes. He is a member of the Aspen Cybersecurity Group, Legal Services Corporations Leaders Council, the Economic Club of New York, and the Council on Foreign Relations. Marketers should not depend on delegating knowledge. Jennifer serves on the board of directors at Fair4All Finance and at ICM Mobility Ltd. She holds a Bachelor of Science in statistics from Lehigh University and a Master of Science in statistics from Iowa State University. Gilberto Caldart is vice chair of Senior Client Partnerships and Relationships. CMO & EVP, Corporate Strategy & Development, Ann Lewnes is Chief Marketing Officer and Executive Vice President, Corporate Strategy & Development of Adobe, one of the largest and most diversified software companies in the world. Satvinder has also held various senior executive leadership positions at HSBC and Citigroup, and has lived and/or worked in U.K., India, Hong Kong SAR, Belgium, Italy, Malawi, Myanmar, Bulgaria and Lebanon. He is credited with successfully changing Deutsche Bank's positioning in the market, which was recognized in September 2016 as the Best Global Securities Services Bank from The Banker magazine. He co-chairs the Cyber Readiness Institute. Raja Rajamannar is an accomplished global marketing executive with more than 25 years of experience, the last six of which . She is passionate about using innovative and authentic people-centric storytelling to advance the company's objectives. Copyright 2023 Yale School of Management. Shamina was named president and charged with activating those philanthropic dollars to advance inclusive growth and financial inclusion around the world. Today, this business is one of BCG's largest and fastest growing digital topics. In these efforts, Greg is a key advisor to the CEO, executive team, and Board of Directors, helping to shape the future trajectory of the company. Prior to this role, Ajay was the president of Mastercards Digital Payment Services, where he led the development and growth of the business, helping to establish Mastercard as an industry leader and pioneer in this space. He partners closely with the newsrooms, the product teams and the global revenue teams to steer the digital transformation. Raja Rajamannar: Mastercard is focused on "experiential marketing." (GETTY IMAGES) The executive cites an example of a micro trend in which a celebrity was getting married in Bali, creating an online buzz in India. She serves on the board of MoCADA, the Museum of Contemporary African Diasporan Arts, in Brooklyn, NY, and is the proud founderofWhats Your Twenty, Inc.,a small business in New York City. At Mastercard, they have already used AI to create banner advertisements in a matter of a few minutes to great success. He also has oversight of the commercial center of excellence and public sector engagement in the U.S., while helping to cultivate relationships with merchants operating across multiple regions. . In partnership with The V Foundation and Childrens Hospital of Pittsburgh, Connors Cure has raised $3.5 million to date. He leads the team responsible for developing technologies and solutions to help provide safe, secure and frictionless interactions for our consumers, customers and partners around the world helping to advance trust and inclusion in the digital ecosystem. In this role, he achieved significant growth for Mastercards business in China and oversaw the companys efforts to achieve market leadership position in Australia. Revisiting outdated practices will be vital for the future health of the marketing function. Raja Rajamannar, global chief . The Mastercard CMO envisions the future role of marketers as being closer to that of a 'multifaceted' general manager than a 'functional specialist.' [20:00] Core skills will include an expert grasp of PR, data, technology and finance ('connecting the dots between marketing actions and business outcomes By Sarah Vizard 19 Feb 2019 10:25 am. Dimitrios holds an MBA and PhD from the European Business School, as well as a Master of Economics from the University of Hagen. He drove the vision and strategy to establish a growth machinery and a connected marketing ecosystem for Spotifys 2-sided marketplace that connects the right artist with the right fan through programmatic discovery and accessibility. Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today's unprecedented disruption. Diane has interviewed many of the world's leading business and political figures, with a particular focus on leadership and C-suite trends. He helped shape the companys strategy in China, India, Brazil and other emerging markets. Her background includes credit underwriting, product pricing and profitability, analysis and modeling, marketing and product management. Jennifer earned a Master of Business Administration from Kellogg School of Management, Northwestern University, and a Bachelor of Arts in Public Relations from Roosevelt University. "Opportunity Makers" profiles storytellers in the immigrant community in honor of National Immigrants Day. Malhotra is responsible for advancing Mastercards business strategy, sales, business development, product management and engagements with customers and regulators in more than 200 markets across Europe, Middle East, Africa, Asia and Latin America. Linda was named a Young Global Leader by the World Economic Forum in 2015. Raja Rajamannar Mazdack Rassi Deborah Roberts Denise Saul Charles W. Scharf. He leads an integrated product management and engineering organization, specifically designed to maximize the companys customer-centric focus through an end-to-end approach to design and delivery. In this role, he focuses on identifying new opportunities, driving new revenue streams, and managing key customer and partner relationships. He extended Mastercard's partner ecosystem by creating its global startup engagement program, Start Path, which helps innovative later-stage startups scale. Data and automation increasingly allow companies large and small to reach millions of people every month, and to tailor ads to . Andrea also has responsibility for a central group of processing assets, including Payment Gateway Services, enabling merchants to accept digital payments across multiple channels and markets; Payment Transaction Services, the technology helping issuers and acquirers process payments; and Prepaid Management Services, an end-to-end prepaid program manager. He was responsible for driving growth for Spotify across MAU, DAU & paid subscriptions by leveraging data driven always-on experiences; testing new business models, partnerships and engagement strategies along with establishing marketing capabilities for fans, artists and B2B brand partners. His team also drives the vision and strategy to establish a data-inspired marketing and growth engine for both the direct-to-consumer as well as B2B part of the business. Get the latest Mastercard news in your inbox. Sachin regularly engages and contributes to the Board and other governance functions including audit and risk. Mike received a bachelors degree in public and international affairs from Princeton University, a doctorate in international relations from Oxford University and a law degree from Harvard Law School, where he was an editor of the Harvard Law Review. He holds a Master of Business Administration from the University of Pennsylvania's Wharton School, where he was a Palmer Scholar, and a Bachelor of Science in Economics from Duke University. Additionally, Bozoma serves on the boards of Girls Who Code and Vital Voices and in March 2017, she was named as a Henry Crown Fellow by the Aspen Institute. Assistant Managing Editor, Communities & Leadership. As the Chief Financial Officer of Mastercard since April 2019, Sachin is responsible for all corporate finance functions, including corporate controller, tax, internal audit, investor relations, strategy, mergers and acquisitions, financial planning and analysis, treasury, risk management, global supply chain, business unit finance and regional finance activities. He also has accreditation in change management from the Australian Graduate School of Management and attended leadership programs at Duke Fuqua and INSEAD. He holds an honors degree in Commerce and an MBA and is an alumnus of the University of Delhi, University of Melbourne and Harvard Business School. He originally joined Mastercard in 2015 when it acquired Applied Predictive Technologies (APT), a leading cloud-based analytics company. There are 9 older and 23 younger executives at Mastercard. Under his leadership, the company strengthened its position across the region, achieved strong growth and successfully deployed new payment technology in the markets. Chad is a graduate of Sam Houston State University and resides in New York City. So, what can be done to create a new relevance for marketing, given this threat of elimination? Last updated: 1 January 2023 at 11:00am EST, Raja Rajamannar is Chief Marketing and Communications Officer and President - Healthcare of the Company. Join several CMOs from top brands as they discuss how to connect and create impact with a range of audiences in relevant ways. In addition, Sachin is passionate about developing the next generation of talent, which he does as a mentor to high-potential diverse employees at Mastercard. Raja is consistently recognized globally as a highly innovative and transformative leader, with deep expertise in Marketing, Data and Digital . Most of his client work has been at board level; developing payments strategy, designing innovative new products, advising card schemes and processors, supporting government payment initiatives and implementing major transformation programs. . Across the globe, her team activates a multi-platform approach to protect and enhance the company's reputation, highlight Mastercard's differentiated products and services, and inspire its 20,000+ employees. Bonnie Strauss Allyson Tang Danielle Taubman Alair A. Townsend Cathinka Wahlstrom William H. Wright II. Stephanie McMahon is WWE Chief Brand Officer, a publicly traded (NYSE: WWE) global media company. Raja Rajamannar Chief Marketing and Communications Officer, Mastercard; Opinions. Craig holds a Master of Business Administration from The Wharton School at the University of Pennsylvania and a Bachelor of Science in Business Administration from Bucknell University. In this capacity, he also spearheaded the integration of multiple businesses, including Transaction Network Services, which was acquired in 2014. Transformative business leader with substantial senior management experience across different geographies around the world. Included in the product organization are areas integral to growing Mastercards business and executing on opportunities in multi-rail, digital and B2B payments consumer products, commercial products, acceptance solutions, real-time, account-to-account and push payments, processing, open banking and Mastercard Labs. Raja Rajamannar is Chief Marketing and Communications Officer and President - Healthcare of the Company. Mastercard executives and other stock owners filed with the SEC include: Track performance, allocation, dividends, and risks, Annotate, download XLSX & look up similar tables, Filter, compare, and track coins & tokens, Stocks and cryptocurrency portfolio tracker. She serves on the board of directors of Raymond James Financial Inc., the board of trustees of Mount Holyoke College and the global board of the American India Foundation. Ron is a member of the companys Management Committee. 9:40 PM PST February 21, 2023. Raja Rajamannar. . In 2020, she received the New York Women in Communications Matrix Award. Currently, as a senior leader in BCG Gamma, the firm's AI arm, Mark leads a data science team behind Lighthouse by BCG, a cutting-edge AI service for companies to leverage high-frequency, real-time data to activate customer demand in the current highly volatile environment. Her 20-year marketing career also includes tenures as Head of Global Consumer Marketing for Apple Music and iTunes, and Head of the Music and Entertainment Marketing Group at Pepsi-Cola North America. Most notably, he led the Citi Consumer Business in Brazil (Retail Banking, Consumer Finance and Cards) for over six years. The first is the elimination of the CMO role, which weve seen in companies like Johnson & Johnson and more recently, General Mills. In the future, marketers should anticipate an increase in devices that will order products themselves which almost completely eliminates search and discovery. In this episode, Raja explores what . Dimitrios has more than 20 years of experience in technology, transaction banking and management consulting. Rajamannar points to a study from Fournaise Marketing Group that says more than 70% of CEOs have no confidence in their CMOs and most have no confidence in marketing teams as a whole to contribute to building the business. Chad also previously held leadership roles at TD Ameritrade, E*Trade Financial and SunTrust. All rights reserved. Kyle Wiggers. Its mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. . Amongst other board and advisory positions, he sits on the board of directors of the US-Africa Business Center US Chamber of Commerce, is a board observer at Network International and is a member of the World Economic Forum Africa Business Council. Marisas earlier career spanned the client and agency worlds, including serving in global advertising and brand strategy roles with Unilever Cosmetics International and Revlon and in account management roles with J. Walter Thompson and Saatchi and Saatchi. In addition, Rich is a veteran of the U.S. Air Force, and the recipient of a number of military awards and civilian decorations, including the Meritorious Service Medal and the State Departments Distinguished Service Award. August 16, 2022. The team reinforces the value of payments, enhances business performance, and elevates consumer experiences for issuers, merchants, processors, acquirers, and public-sector institutions. In 2015, Michael was named Executive Vice President, Global Prepaid and New Consumers. Her previous roles include being a senior editor/content chief at Bloomberg BusinessWeek, a staff reporter at The Wall Street Journal and an associate editor at Macleans. Coming in at 240 . In this role, Michael oversees the long-term growth and success of the Data & Services business by identifying opportunities to further embed services into Mastercard's overall strategy, and by extending capabilities into new customer segments and use cases. In this role, he leads a team focused on advancing commercial and strategic efforts with key acceptance partners across the country, including merchants, acquirers and processors. The company has created a series of "Priceless Causes", collaborations with charities across a range of causes. Prior to joining APT, Greg was a management consultant, initially with Marakon Associates before working with myriad organizations in the social and nonprofit sector. In addition, he is a senior advisory board member of CDIB Capital International, an investment company, and a member of the Aspen Global Leadership Network and fellow of its China Fellowship Program. Most recently, as president for the Middle East and Africa, he drove the companys global strategy across the region. In this role, Ari was instrumental in driving significant engagement and deepening the partnership models with domestic switch operators and regulators, thereby enabling a much more vibrant ecosystem overall. With connections across more than 210 countries and territories, Mastercard is building a sustainable world that unlocks priceless possibilities for all. As Rajamannar states, What was true yesterday is not necessarily true today, and most certainly, what is true today, is not going to be true tomorrow. 24 years of global experience before joining Humana, including 15 years with Citigroup, responsible for overseeing a number of the credit card businesses. This strategy, combined with the companys customer focus, helped Mastercard evolve and diversify into new areas including real-time payments, open banking, digital identity and other value-added services. To counter-act these damaging beliefs, Rajamannar proposes that we understand this next phase of marketing as Quantum Marketing, drawing a parallel between the traditional approach to advertising and classical physics. Ling Hai is a Chairman of Mastercard-NUCC, a joint venture company in bankcard switching headquartered in Beijing. Rich is a Senior Fellow at Harvard Universitys Belfer Center for Science and International Affairs and a trustee of Lehigh University. Net Income +13.90%: . Stephanie received her B.S. Raghu Malhotra is co-president of International Markets at Mastercard, and a member of both Mastercards Executive Leadership Team, which sets and oversees the companys strategy and priorities, and Mastercards Management Committee, which ensures the implementation and delivery of the companys strategic priorities at a global scale. Mastercard is a global technology company in the payments industry. Mayur spent almost 13 years @SapientNitro leading digital marketing engagements for global brands like Coca Cola, Unilever, ESPN XGames, Mars, Citibank, Chrysler, FIAT Abarth, Motorola, Burger King & many others; he lead the largest production studio for the company for a number of years before becoming the marketing technology thought leader for one of the North American business units. From AI and NFTs to new products and media formats, top CMOs will talk about how they identify and implement new technologies, decide new areas for investment, and how they sell big ideas internally and externally. THE AD COUNCIL LEVERAGES THE BRIGHTEST TALENT IN MEDIA, TECHNOLOGY, ADVERTISING, AND MARKETING TO DEVELOP CAMPAIGNS THAT INSPIRE ACTION AND IMPROVE LIVES. She joined Mastercard as president of U.S. issuers, where she led the growth of payments and services with banks and credit unions in a very competitive market. In this role, he oversees the companys consumer credit, debit and prepaid products, delivering people an easier, more secure and more efficient way to make everyday purchases. Michael Fiore is Executive Vice President, Business Integration & Expansion and a member of the company's Management Committee. He leads BCGs Personalization business globally as well as its Marketing, Sales & Pricing practice in North America, helping clients use data and technology to deliver 1:1 breakthrough customer experiences across channels. Prior to joining Mastercard, he held a number of positions at Citigroup over a 14-year period, including chief operating officer for Western Europe. For more information about how we use your data, see our Privacy Statement. Linda also led the team responsible for managing merchant and acquirer relationships in the market, as well as business development efforts in co-brand, prepaid, commercial, transit, healthcare and public sector. Prior to joining Mastercard, Jess led product development at Affinion Loyalty Group after beginning her career at Capital One for over 5 years. He also serves as a trustee on The College of Saint Rose Board of Trustees. Raja Rajamannar is the Chief Marketing & . Summary. Ron Green is chief security officer for Mastercard, where he leads a global team that ensures the safety and security of the company's network, as well as internal and external products and services. Before joining Mastercard, Andrea was an associate principal at McKinsey & Company in Italy, where he worked with large, pan-European retail banks leading strategic projects on key business topics. Language English. Presently, Raja Rajamannar holds the position of Chief Marketing & Communications Officer at Mastercard, Inc., Director at Cintrifuse Fund Management LLC and Senior Advisor at Cornell Capital LLC (Private Equity). Check out our Festive offers upto Rs.1000/- off website prices on subscriptions + Gift card worth Rs 500/- from . And Head of global Public Policy for Mastercard and sits on the Management. The worlds most influential CMOs by business Insider and contributes to the Board of directors of Corp.! Of experience, the last six of which, this business is one the... 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